Many people follow their favourite heroes. The fans wear the dresses like their heroes and feel the satisfaction. That’s why a trend has recently started in the Bollywood. Heroes are launching dressing wear. Besides Vijay Devarkonda, Mahesh, Allu Arjun, Puri and many others are promoting their dress brands. While working in films, they are also doing the side business of garments.
Vijay Devarkonda is ahead of others in this business. He is doing photoshoot for his fashion brand ‘Rowdy wear’ to further promote his brand. Recently Vijay did photoshoot for a new collection. Currently these photos are going viral on social media. With his style statements and his passion for fashion, the rowdy brand has achieved pan India image in a short span of time. While doing garment business, Vijay will now trying his hand in rowdy brand footwear products. He is entering into footwear business with Street wear brand. Let us hope this also becomes a success.