During Sankranthi season if films are released with the gap of two days, this will impact the collections. If the movies of two star heroes are released on the same day, the profit will be very small and the loss will be huge. This has already been proved. Such an environment is not good for the industry. Mahesh’s ‘Sarileru Nekevvaru’ and Allu Arjun’s ‘Ala Vaikunthapuramloo’ are scheduled to be released on the same day that is January 12. While it is not known as to what exactly happened between producers and heroes but it looks both the movies will be released on the same day.
It known to all that Allu Aravind and Dil Raju are good friends. Both do not like any competition. They compromise to the maximum extent possible and release the movies on different dates. However, this time a compromise between them is not likely. Dil Raju is a partner in production of ‘Sarileru Nekevvaru’ and he is also a key buyer for Geetha Arts and Harika Hasini Productions. Dil Raju buys their films and distribute them in Nizam. Moreover, Dil Raju is said to have purchased Nizam rights of ‘Ala Vaikunthapuramloo’. This means Dil Raju’s two films are releasing the same day. Nobody is able to understand how he kept quiet on the clash between the two films and why he has not compromised. Let us see if they enter into some compromise in the coming days.